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BDO in the Beauty Industry
For EcoClean Doradztwo, we built a comprehensive sales page for an online course covering medical waste records and BDO reporting, aimed at owners of medical practices and beauty salons. The site was designed in line with modern sales copywriting principles - with sections addressing the client's problem, the transformation after completing the course, a savings calculator comparing the cost of the course to outsourced compliance services, participant reviews, and visible CTAs at every stage of the funnel. The project combines a sales landing page with a fully functional e-learning platform.
"An investment in knowledge always pays the best interest." ~ Benjamin Franklin
What is OdpadyMedyczne.pl?
At the heart of the project is an online course platform. The course is divided into 4 logical modules and 14 concise video lessons, guiding participants from the basics all the way to filing a live report in the BDO system. The platform handles independent participant login, progress tracking, automatic completion certificates, and annual content updates - essential for a course covering regulations that are constantly changing.
A landing page that sells
The site is built around a proven sales structure - from raising awareness of the problem, through presenting the solution, to a cost comparison and purchase call to action. It includes a course curriculum section, a before-and-after comparison table, customer reviews, and a savings calculator that makes one thing clear: a single fine costs more than the entire course.
Ready to cooperate?
If you like our style and you're curious what idea we'd have for your business, contact us!
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FAQ
What do our clients most often ask before deciding to work with us?
How much does a website cost?
How long does it take to build a website?
What is the best platform to build a website on?
What should a good website include?
- be well-designed and responsive,
- be optimized for mobile devices,
- be fast and SEO-friendly,
- feature compelling copy with relevant keywords,
- have an SSL certificate, GDPR banner, and contact form,
- include CTAs that encourage visitors to reach out or make a purchase.
Can I edit the website on my own after it's built?
How do you optimize a website for search engines?
- proper meta titles and descriptions,
- correct heading structure (H1, H2, H3),
- internal linking,
- page loading speed,
- SSL certificate and image optimization.
Does my business need a website?
How can I increase traffic to my website?
- optimizing content for relevant keywords
- running a company blog with expert articles
- SEO and link building
- Google Ads campaigns
- social media activity and regular communication with your audience.
Let's meet over coffee
A short meeting is enough to assess whether our approach, knowledge and way of working fit the project assumptions.
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